Privacy Policy
Effective Date: July 28, 2026
LiquidWholeFood respects your privacy and is committed to handling your personal information responsibly. This Privacy Policy explains what information we collect, how we use and share it, and the choices you may have regarding your information.
By using this website, you acknowledge that you have read this Privacy Policy and understand the practices described below.
Contents
- Information We Collect
- How We Use Your Information
- Orders & Payment Information
- Customer Accounts
- Email Communications
- Blog Comments
- Cookies & Similar Technologies
- Analytics
- Advertising & Conversion Tracking
- Third-Party Services
- How We Share Information
- Data Retention
- Data Security
- Your Privacy Rights & Choices
- Additional U.S. State Privacy Rights
- Children’s Privacy
- External Links
- Changes to This Privacy Policy
- Contact Us
1. Information We Collect
We collect information that you voluntarily provide when you interact with LiquidWholeFood. Depending on how you use the website, this information may include:
- Your name
- Email address
- Mailing and shipping address
- Telephone number
- Order and purchase information
- Customer account and login information
- Newsletter or marketing-email preferences
- Information submitted through our contact form
- Information included in blog comments or other communications
We may also collect limited technical and usage information automatically when you visit the website. This may include your Internet Protocol address, browser type, device type, approximate location, referring website, pages viewed, and information about how you interact with the site.
Some information may be collected directly by third-party service providers rather than by LiquidWholeFood. For example, payment information submitted during checkout may be provided directly to the applicable shopping-cart or payment-processing service.
2. How We Use Your Information
We may use the information we collect to:
- Respond to questions and contact-form submissions
- Process, fulfill, and manage orders
- Communicate about an order or customer-service matter
- Create and maintain customer accounts
- Make reordering more convenient
- Send newsletters, product information, company news, or promotional messages when you have chosen to receive them
- Operate, maintain, secure, and improve the website
- Understand how visitors use the website
- Prevent fraud, misuse, or unauthorized activity
- Comply with legal, tax, accounting, and regulatory obligations
We do not sell or rent your personal information. We share information only with trusted service providers as necessary to operate the website, process orders, communicate with customers, fulfill purchases, or comply with legal obligations.
3. Orders & Payment Information
Orders are submitted through our third-party shopping-cart and order-processing services. Information needed to complete an order may include your name, billing information, shipping address, telephone number, email address, products ordered, and other transaction details.
Payment-card information is handled by the applicable payment-processing service. LiquidWholeFood does not ordinarily receive or store your complete payment-card number.
Order information may be shared with payment processors, product suppliers, fulfillment providers, shipping carriers, and other service providers as reasonably necessary to process and deliver your order.
4. Customer Accounts
If you create a customer account, we may retain your contact information, order history, account preferences, and other information needed to maintain the account and make future orders or reorders more convenient.
You are responsible for keeping your login credentials confidential and for activities conducted through your account. Please contact us if you believe your account has been accessed without authorization.
5. Email Communications
If you choose to subscribe to a newsletter or marketing emails, your subscription may be managed through our shopping-cart or email-service provider.
Messages may include educational information, product announcements, company news, special offers, or other information related to LiquidWholeFood.
You may unsubscribe from marketing emails at any time by using the unsubscribe instructions included in the message. Unsubscribing from marketing communications will not prevent us from sending transactional or service-related messages, such as order confirmations or responses to your inquiries.
6. Blog Comments
LiquidWholeFood may display comments submitted to the website in the past. New public comments are not currently accepted. Historical comments may include information voluntarily provided by the commenter and certain technical information collected when the comment was originally submitted.
Information previously published in a comment may remain visible to other visitors. If you would like us to review a historical comment containing your personal information, please contact us.
7. Cookies & Similar Technologies
LiquidWholeFood uses cookies and similar technologies to operate the website, support site functionality, remember preferences, understand website usage, and improve the visitor experience.
Cookies may be used to:
- Maintain shopping-cart functionality
- Remember login sessions and account preferences
- Support security and fraud prevention
- Measure website traffic and performance
- Understand how visitors navigate and use the website
Some cookies are necessary for the website to function properly. Other cookies may be placed by analytics, advertising, social-media, or other third-party services used on the website.
Most browsers allow you to block, delete, or limit cookies through browser settings. Blocking certain cookies may affect shopping-cart functions, account access, saved preferences, or other features of the website.
8. Analytics
LiquidWholeFood may use website analytics services, including Google Analytics, to understand how visitors use the website. These services may collect information such as pages visited, time spent on the site, referring pages, browser and device information, approximate geographic location, and interactions with website features.
We may use this information to understand website traffic and usage, improve the site’s content and navigation, troubleshoot problems, and evaluate website performance.
Analytics providers may use cookies or similar technologies and may process information according to their own privacy policies.
9. Advertising & Conversion Tracking
LiquidWholeFood may use advertising, referral, and conversion-measurement services to understand whether our marketing leads to visits, inquiries, or purchases. These services may use cookies, pixels, or similar technologies to measure interactions with the website and the effectiveness of advertising or other marketing activities.
Depending on the services we use, information may be processed by third-party providers such as Google or other advertising and measurement providers. Their use of information is governed by their own privacy practices.
Where required by applicable law, we will provide appropriate notice or choices regarding the use of these technologies.
10. Third-Party Services
We rely on third-party providers to operate portions of the website and conduct business. These providers may include companies that supply:
- Website hosting
- Shopping-cart and order-processing services
- Payment processing
- Product fulfillment and shipping
- Email and newsletter services
- Website analytics
- Spam prevention, security, and website maintenance
These providers may receive or process information necessary to perform services on our behalf. Third-party providers process information according to their own privacy practices and, where applicable, their agreements with us. LiquidWholeFood does not control the independent privacy practices of third-party websites or services.
We may receive order fulfillment information, shipping status, or similar information from our product suppliers and fulfillment partners in order to process your order and provide customer service.
11. How We Share Information
We do not sell or rent personal information.
We may disclose information:
- To service providers that help us operate the website and business
- To suppliers and fulfillment providers that process and ship orders
- To payment processors and financial institutions involved in a transaction
- To shipping carriers
- When required by law, court order, subpoena, or other legal process
- When reasonably necessary to protect our rights, customers, website, property, or safety
- In connection with a business transfer, reorganization, sale, or succession
We may also share aggregated or de-identified information that does not reasonably identify an individual.
12. Data Retention
We retain personal information for as long as reasonably necessary to fulfill the purposes described in this Privacy Policy, maintain customer and transaction records, provide support, comply with legal and tax obligations, resolve disputes, and enforce our agreements.
Different categories of information may be retained for different periods depending on the reason it was collected and applicable legal requirements.
13. Data Security
We use reasonable administrative, technical, and organizational measures intended to protect personal information against unauthorized access, loss, misuse, alteration, or disclosure.
However, no method of Internet transmission or electronic storage is completely secure. We cannot guarantee that information will never be accessed, disclosed, altered, or destroyed without authorization.
14. Your Privacy Rights & Choices
Depending on your relationship with LiquidWholeFood and applicable law, you may be able to:
- Update information stored in your customer account
- Correct information you previously provided
- Request information about the personal data we maintain about you
- Request deletion of certain personal information
- Unsubscribe from marketing communications
- Manage cookies through your browser settings
- Object to or limit certain uses of your information where applicable
Some information may need to be retained for transaction records, legal compliance, fraud prevention, accounting, tax reporting, dispute resolution, or other legitimate business purposes.
To submit a privacy request, please use the contact information at the end of this policy. We may need to verify your identity before completing a request.
15. Additional U.S. State Privacy Rights
Residents of certain U.S. states may have additional rights under applicable privacy laws. Depending on the law and whether it applies to LiquidWholeFood, these rights may include the right to:
- Know or confirm whether personal information is being processed
- Access certain personal information
- Correct inaccurate personal information
- Request deletion of personal information
- Obtain a portable copy of certain information
- Opt out of the sale or sharing of personal information
- Opt out of targeted advertising or certain forms of profiling
- Appeal the denial of a privacy request where applicable
- Not be unlawfully discriminated against for exercising applicable privacy rights
LiquidWholeFood does not sell personal information for money. Whether a particular state privacy law applies may depend on factors such as business size, revenue, data-processing volume, and the nature of the information involved.
Under California’s CCPA/CPRA and other US individual state laws, some visitors may have additional privacy rights. To exercise a right available under applicable state law, contact us using the information below and describe your request. We may ask for information reasonably necessary to verify your identity and authority to make the request.
An authorized agent may submit a request where permitted by law. We may require proof of the agent’s authority and may also ask the consumer to verify their identity directly.
16. Children’s Privacy
This website is intended for a general adult audience and is not directed to children under 13. We do not knowingly collect personal information from children under 13.
If you believe a child has submitted personal information to us, please contact us so that we can review and, where appropriate, delete the information.
17. External Links
The website may contain links to third-party websites, social-media pages, manufacturers, suppliers, or other services. LiquidWholeFood does not control the privacy practices or content of those third parties.
We encourage you to review the privacy policy of any third-party website or service you visit.
18. Changes to This Privacy Policy
We may update this Privacy Policy from time to time to reflect changes in our website, business practices, services, or legal obligations.
When the policy is revised, the updated Effective Date will appear at the top of the page. Your continued use of the website after a revised policy is posted constitutes acknowledgment of the updated policy.
19. Contact Us
If you have questions about this Privacy Policy or wish to submit a privacy-related request, please contact us through our Contact page: